This phrase refers back to the meant shopper group for Clear & Clear model moisturizers. It encompasses demographic elements like age, gender, pores and skin kind, and way of life, in addition to psychographic elements like values, pursuits, and attitudes. For instance, a particular product is likely to be formulated and marketed in the direction of youngsters with oily, acne-prone pores and skin.
Understanding the meant viewers is essential for efficient product improvement and advertising and marketing. Precisely figuring out the goal permits for the event of formulations tailor-made to particular pores and skin wants and advertising and marketing messages that resonate with the specified shopper group. This precision can result in elevated model loyalty and market share. Traditionally, skincare advertising and marketing has usually taken a broad method. Nevertheless, the growing demand for customized skincare options has led manufacturers to deal with extra area of interest demographics.
